C=mc² Vitamin C Serum



Get the Byron Bay glow with our beautiful award-winning alchemy of Australian botanicals, clinically proven bioactives, and cascading antioxidants to lighten and even skin tone from hyper pigmentation, sun damage, and age-spots. Significantly reduces wrinkles and fine lines by boosting collagen and elastin for a youthful glow and provides age-defying beauty and protection against oxidative stress as well as the stresses of everyday life.

KAKADU PLUM increases skin luminosity and reduces hyperpigmentation and fine linesINDIAN GOOSEBERRY safely and visibly lightens and evens the appearance of all skin types while protecting against oxidative stress; LICORICE soothes and brightens; TASMANIAN / PATAGONIAN KELP brightens, protects, hydrates and smoothes for radiant, youthful looking skin. Breathe in the bioenergetic aromas of NEROLI FLOWERS for tranquilityBERGAMOT to uplift; EGYPTIAN GERANIUM  and native FRAGONIA to restore balance and harmonyAUSTRALIAN SANDALWOOD for connection to Mother Earth.

Formerly known as Brighten Vitamin C Serum

Formulated with 95% Australian Certified Organic and scientifically proven bioactives, packaged in post-consumer recycled bottles with sugar cane labels

When you choose not to receive outer packaging, we honour your choice by planting a Native Australian tree with Green Fleet to keep our planet breathing.

You agree that you have read the 'how to use' and ingredient list sections on our website, and you acknowledge that these products are appropriate for your personal circumstances.


All skin types.
Ideal for addressing hyperpigmentation, sun damaged, dehydrated, dull and devitalised skin conditions.

Use morning and evening:

Apply 1-2 pumps of serum to face, neck and decolletage, avoiding the eye area. Press gently into skin with conscious intent, visualising your skin as clear, bright and luminous.

Remember to always wear adequate sun protection during the day.

Store below 30c and away from direct sunlight.
To ensure skin compatibility, patch test first.
If irritation occurs, discontinue use and seek medical advice.

100% Natural Plant-based, 95% Organic Ingredients: *Aloe Vera Leaf Juice, *Vegetable Glycerine, *Kakadu Plum Extract, Indian Gooseberry Fruit Extract, *Licorice Root Extract, *Bergaptene-Free Bergamot Fruit Oil, Vegan Hyaluronic Acid, *Egyptian Rose Geranium Leaf Oil, *Neroli Flowers,
*Sandalwood Australian Oil, Acacia gum, Xanthan gum, Tasmanian / Patagonian Wakame kelp, Fragonia Branch Leaf Oil. *Certified Organic

This product is packaged in 100% PCR (post-consumer recycled) solid white airless bottles to protect the precious bioactives down to the last drop, while avoiding synthetic preservatives and closing the loop on single-use plastic.

The bio-plant labels are made from 100% sugarcane and like the bottles, are recyclable.

The outer packaging is made from biodegradable and recycled paper. You can also choose to opt-out of receiving the outer packaging and we will invest in planting a tree on your behalf instead.

This product is Carbon Neutral.


Customer Reviews

Based on 7 reviews
Svetlana Plotnikov
Best Vitamin C for Sun damage

As a skin care professional I recommend this product - see my video.

Adin Martin

I have just purchased my 3rd bottle. I love this so much. I have truly seen an improvement in my pigmentation and sun impacted skin.

Martina Hughes

Beautiful product... feels great on the skin!.

Emma Koppens

So so happy with my purchase. I am fair with a freckly complexion. I use this product every morning and night under my other creams and have to say for such a gentle clear serum it really does the job! I no longer wear make up only sunscreen and this is the only thing I’ve changed in my routine.

Michele Theunissen

I cannot live without this product! It gives my skin radiance and clarity like no other product. My daughter is now using it too and has found it gets rid of skin blemishes and gives her skin an all over brightness. She loves it too.

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